Course Content

• Part 1 - Curriculum Creation & Themes that sell.

  • Introduction
    4:53
    
  • Lesson 1 - How to select your camp dates
    5:19
    
  • Lesson 2 - How to select the ages of the children you want to serve
    7:59
    
  • Lesson 3 - How to select the length of your camp day
    6:18
    
  • Lesson 4 - How to plan a high quality camp program
    30:39
    
  • Lesson 5 - How to select themes that sell
    6:24
    

• Part 2 - Hiring the right staff & How to train them

  • Introduction
    5:07
    
  • Lesson 1 - Traditional hiring process versus an automated one.
    4:06
    
  • Lesson 2 - Weed out candidates with a self-assessment test.
    9:31
    
  • Lesson 3 - Indoctrinate your studio culture without a lot of work.
    4:27
    
  • Lesson 4 - Reference check & documentation collection starts ASAP.
    2:32
    
  • Lesson 5 - Train and onboard staff without spending a dime.
    10:07
    
  • Lesson 6 - Get a sense of character and work ethic of an applicant.
    1:21
    
  • Lesson 7 - See an applicants skill set without leaving your home.
    1:25
    
  • Lesson 8 - Create an offer of employment.
    1:25
    
  • Lesson 9 - Welcome and celebrate a new hire.
    1:36
    

• Part 3 - Land the landing page & Stack the offer.

  • Introduction
    1:03
    
  • Lesson 1 - Gather your thought assets.
    4:21
    
  • Lesson 2 - Outline your landing page.
    6:09
    
  • Lesson 3 - Stack your offer.
    4:07
    
  • Lesson 4 - Design and create your landing page.
    14:31
    

• Part 4 - Marketing made easy & Graphics that work.

  • Introduction
    1:12
    
  • Lesson 1 - What is a marketing campaign
    3:26
    
  • Lesson 2 - Difference between digital and physical marketing
    7:01
    
  • Lesson 3 - How to show up as a dance camp expert
    3:49
    
  • Lesson 4 - Make a strategic digital marking plan
    12:56