Course Summary
Conquering Camp & Questing for Quality
Part 1 - Curriculum Creation & Themes that sell.

Introduction

Lesson 1 - How to select your camp dates

Lesson 2 - How to select the ages of the children you want to serve

Lesson 3 - How to select the length of your camp day

Lesson 4 - How to plan a high quality camp program

Lesson 5 - How to select themes that sell
Part 2 - Hiring the right staff & How to train them

Introduction

Lesson 1 - Traditional hiring process versus an automated one.

Lesson 2 - Weed out candidates with a self-assessment test.

Lesson 3 - Indoctrinate your studio culture without a lot of work.

Lesson 4 - Reference check & documentation collection starts ASAP.

Lesson 5 - Train and onboard staff without spending a dime.

Lesson 6 - Get a sense of character and work ethic of an applicant.

Lesson 7 - See an applicants skill set without leaving your home.

Lesson 8 - Create an offer of employment.

Lesson 9 - Welcome and celebrate a new hire.
Part 3 - Land the landing page & Stack the offer.

Introduction

Lesson 1 - Gather your thought assets.

Lesson 2 - Outline your landing page.

Lesson 3 - Stack your offer.

Lesson 4 - Design and create your landing page.
Part 4 - Marketing made easy & Graphics that work.

Introduction

Lesson 1 - What is a marketing campaign

Lesson 2 - Difference between digital and physical marketing

Lesson 3 - How to show up as a dance camp expert

Lesson 4 - Make a strategic digital marking plan